Fitness that fuels your whole life.
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Hi! I’m Eric Von Frohlich
I am a Multi-Brand Fitness Founder, Wellness Coach & Motivational Speaker.
This is my Manifesto:
We believe in strength and conditioning. We believe that fitness creates opportunity and freedom. That what we learn in life applies to the gym and what we learn in the gym we apply to life. Truth is universal. We believe that fitness teaches us about ourselves. That action displaces fear. That health is a lifelong journey. That how we handle things that are small, will show how we handle them when they are large. We believe that strength is mental, physical and spiritual. That through training we learn perseverance, dedication, courage and sacrifice. We believe in the empirical. We lead by example. That one may teach but two should learn. We believe silence is more powerful than a scream. That too much instruction is as bad as too little. That each movement creates conditions for the next. We believe that today I can be better than yesterday. That everyone starts somewhere. Today is always day 1. That inspiration can come from anywhere. That the hardest rep is sometimes the first rep. Strength comes from effort. That we deserve only what we earn. That life is easier when we are strong. Strength is a habit. From our strength we have capacity to take care of others. We believe in training with our friends. That strangers are simply friends we haven’t met yet. Gratitude is a choice. We believe that the greatest strength comes when we lift each other up, when we overcome our limitations and fears and say, “Let me try again.” We believe in being strong.
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About Eric
As the owner and founder of renowned fitness concept EVF Performance in New York City, and the ever-growing global franchise Row House (acquired by Xponential Fitness), I know firsthand what it takes to start, build, and grow an empire, maintain my own athleticism and wellbeing, and sustain deeply fulfilling relationships with my wife, children, and community. I’ve learned that the key to fitness -- whether in body, business, or life -- is about finding the one key truth that makes the greatest impact. Everything must be built from there. When I work with clients, we start by discovering what that is for them before ever building a protocol or “routine.” Together, we’ll create a custom plan to help you uncover and honor your values and improve as an athlete too. The result? Your healthiest life ever, with the right balance of fitness, family, and faith.
Eric Von Frohlich
Fitness Founder & Mentor
Helping high performers balance fitness, family, and faith.